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Bold Black Friday Brand Plays That Actually Work

brand marketing

Black Friday is all about opportunities. Only if you approach it with smart moves instead of following hype. Lead the wave this holiday season with the right brand marketing and sharp retail tactics, and you can build momentum that lasts well beyond the weekend.

Your Online Personality Is Your New Business Card

Online personality

Your online personality is how people see you before they meet you in person. The content you put out becomes proof of what you value, how you communicate, and how trustworthy you are. In industries where trust is important, like real estate, your digital identity greatly impacts a client’s decision.

How to Make Your Seasonal Campaigns Truly Spooktacular

seasonal campaigns

As autumn leaves fall and pumpkins start appearing in storefronts, one thing becomes clear: Halloween isn’t just for trick-or-treaters, but also a golden opportunity for businesses. Across industries, brands use holiday promotions and seasonal campaigns to drive engagement, boost sales, and create memorable customer experiences. Here are some examples of how spooky holiday promotion boosts businesses.

EDM: The Team Behind Book Launch Success

RESM Event Book Launch

Every successful book launch has one thing in common: a team that knows how to make it happen. This book launch demonstrated that effective strategies and teamwork drive success. We solidified Mr. Munif Ali’s position as a trusted thought leader with a rise in book rankings across Amazon and Apple Books.

AI Marketing Hacks: 3 Tips for Success

branding artificial intelligence

AI continues to revolutionize industries worldwide, including marketing. The development of different AI tools has laid the foundation for branding artificial intelligence.