is looking for an

Amazon Ads Specialist (Book Marketing)

Amazon Ads Specialist (Book Marketing)

We are seeking an experienced and results-driven Amazon Ads Specialist to take end-to-end ownership of advertising campaigns for a published book.

This role requires both hands-on campaign management and strategic optimization, with a clear goal of achieving and sustaining a minimum 20% ROI while building a scalable system our team can manage internally.

Scope of Work

  • Perform a full audit of existing Amazon ad campaigns (structure, keywords, bids, performance)
  • Take full ownership of campaign management, including:
    • Campaign creation and restructuring
    • Daily monitoring and optimization
    • Budget allocation and bid adjustments
  • Optimize keyword targeting, match types, and search term harvesting
  • Continuously test and scale campaigns to improve performance and profitability
  • Identify and eliminate wasted ad spend

Performance Goals

  • Achieve and maintain a minimum 20% ROI
  • Improve key metrics:
    • Increase consistent and scalable book sales
    • Deliverables & Timeline

First 30 Days

  • Campaign audit + restructuring plan
  • Initial optimizations implemented

30–60 Days

  • Performance stabilization
  • Early ROI improvements

60–90 Days

  • Scalable and optimized campaign structure
  • ROI target (20%+) actively achieved or trending

Knowledge Transfer

  • Provide step-by-step guidance for the internal team, including:
    • Loom/video walkthroughs or live sessions
    • Simple SOPs for campaign management

Ideal Candidate

  • Proven experience with Amazon Ads for books (KDP required — non-negotiable)
  • Demonstrated success in achieving strong ROI or ACOS targets
  • Strong analytical and optimization skills
  • Ability to translate strategy into simple, actionable steps
  • Experience in coaching or consulting is highly preferred

Engagement: Project-based (with potential for ongoing role based on results)

To be considered, please include in your application form:

  • Examples of Amazon KDP/book campaigns you’ve managed
  • Key results (ACOS, ROI, sales growth, etc.)
  • Brief explanation of your optimization approach